Blog
How To Save Money With Pay Per Click Advertising
You want more customers. What’s the fastest way to know if your offer attracts customers? Pay per click advertising (PPC).You might first disagree with this statement because you don’t want to have much of an advertising budget. That’s fine if you want to run your...
Engage with Your Market Using A Social Media Post Template
When it comes to running your business, being social keeps you connected with your target market. However, it can sometimes challenge you coming up with new things to say. Here are some ideas on how to stay connected using a social media post template. Implementing...
Marketing Ideas – Do You Chase Customers?
One of the most common & inadvertent mistakes small business owners make when looking for customers is chasing them. Think you have to convince people to become your customers? If so, you are focusing your promotional campaigns on satisfying your needs more than...
How To Find A Digital Marketing Joint Venture Partner
Have what you think is a good idea for a business but don’t know how to promote your idea? The answer might be to arrange a joint venture partner. This type of arrangement doesn’t mean you have to be in business with each other. It can be a mutually beneficial...
Small Business Owner Training For Your New Endeavor
You passionately believe in your business that helps people live better. That’s good. If you are new to working for yourself, small business owner training is a must. The largest amount of time and money you’ll invest for your business will be on marketing skills....
Do You Speak Facebook Engagement?
In business, we establish relationships with others. We network with people sharing views with like-minded others who see life the way we see it. In marketing and advertising, we share life views using either keywords or common interests. For example, Google Ads uses...
Understanding Your Customer Avatar by Story Situations
You are in business to serve your market’s needs. To do this, it is necessary to see various story situations where you could solve a common challenge for your ideal prospect via your product or service. Once you can map out situations and repeatedly promote your...
Marketing Strategy– The Best Kept Secret To Attracting Website Traffic
Like most businesses, you have at least one website. On the home page, you’ve published content that sounds like you know what matters to your market. Proof that you understand what’s significant to your market shows up in your profits. This marketing strategy works...
Marketing Ideas – Do You Believe In Your Business?
Do you believe in your business? If so, your customers probably know it. Your actions speak louder than your words. Just SAYING you believe in helping your market and then only offering solutions they don’t want is not fully serving your market. Instead, it is not...
Is Your California Consumer Privacy Act Compliant Website?
Do you have a compliant website? If not, you could get sued. If that sounds unappealing (and ominous), you might want to make sure you or your webmaster whips your website into shape, especially before January 1, 2020. Keep reading to find out more. A Compliant...